Realising a Robust Corporate Constitution

Currently, we are working to reduce costs and strengthen operations with respect to all kinds of business processes, including development, manufacturing, marketing, and distribution. In the fiscal year ending March 31, 2008, these efforts enabled approximately ¥60 billion in cost reductions. Going forward, Fujifilm has set itself the target of reducing the SG&A expense ratio (the ratio of selling, general and administrative (SG&A) expenses to net sales) to the 20%-25% range.