Business Field
Fujifilm Group is transcending its conventional business fields of “Imaging and Information” to transform into a company that contributes to the development of culture, science, technology and industry, as well as improving health and environmental protection across society. To help enhance the quality of life toward realizing a society in which people enjoy spiritual and material wealth, we will strive to realize our corporate philosophy through the three business fields of Imaging Solutions, Information Solutions and Document Solutions.
![[Image]Business Field](pack/images/index_img_01.gif)
Imaging Solutions
Main Products and Services
![[Photo]Imaging Solutions](pack/images/index_img_02.jpg)
- Color Films and Others
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- Color negative films
- “QuickSnap” single-use cameras
- Color reversal films
- Color Paper and Chemicals
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- Photographic paper for color prints
- Photofinishing chemicals
- Photofinishing Equipment
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- Film processors / Printing equipment
- Digital minilabs / Inkjet-system dry minilabs
- Thermal photo printers
- Film processors / Printing equipment
- Labs and FDi Services
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- Film processing services
- Photo printing services
- Electronic Imaging
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- “FinePix” digital cameras
- Digital camera accessories
- Imaging Solutions(FUJIFILM Corporation)

Business Overview
- World-Class Provider of Products and Services, from Photo-Taking to Photo-Printing
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Fujifilm develops products and services in fields ranging from film and photo-taking through to photo development and printing. Products for photo-taking include color film, the QuickSnap single-use camera and a wide range of digital cameras, while output products and services include photographic paper for color prints, photofinishing equipment and photo printing services.
Applying such proprietary technologies as the Super CCD EXR sensor and advanced face detection, we have constantly introduced to the global market distinctive “FinePix” digital cameras capable of optimally balancing sensitivity and high-image-quality photo-taking. Fujifilm is pursuing further differentiation through the development of new products based on its unique technologies.
Responding to an increase in digital printing needs attributable to the popularization of digital cameras and camera phones, Fujifilm has taken steps to promote and enhance its retail printing services for the production of “easy, beautiful and long-lasting” photos.While strengthening the services to address increasingly diverse user needs in line with advancing digital technologies, we are accelerating the implementation of initiatives to expand sales of “Photobook” and other high-value-added printing services.
Information Solutions
Medical Systems / Life Sciences
Main Products and Services
![[Photo]Medical Systems / Life Sciences](pack/images/index_img_03.jpg)
- “FCR” / “DR BENEO” digital X-ray imaging and diagnostic systems
- Digital mammography systems
- “SYNAPSE” medical-use picture archiving and communications systems (PACS)
- Dry imaging films / Dry imagers
- X-ray films
- Digital endoscopes
- Radiopharmaceuticals
- Healthcare products
Business Overview
Leveraging a Top Global Market Share in CR Systems and Top Domestic Market Share in PACS to Become a Comprehensive Healthcare Company
Fujifilm contributes to the advancement of the medical imaging and diagnostic field. In 1936, these efforts began in earnest with the release of X-ray films, and in 1983, Fujifilm launched its FCR system, the world's first digital X-ray imaging and diagnostic system. Fujifilm is working to expand its medical IT system business through the promotion of IT system integration using such mainstay products as the “SYNAPSE” medical-use picture archiving and communications systems (PACS) in the endoscopy, ultrasonography, pathology, cardiovascular and other fields. More recently, Fujifilm expanded the scope of its life sciences business to include the preventive healthcare field with functional cosmetics and internal care products. In 2008, Fujifilm commenced full-scale operation in the pharmaceuticals business and entered the treatment field.
Graphic Arts
Main Products and Services
![[Photo]Luxel PLATESETTER T-9800](pack/images/index_img_04.jpg)
- Materials and equipment for graphic arts
- Computer-to-plate (CTP) plates
- CTP plate setters
- Software
- Industrial inkjet printers / Inks
Business Overview
Aiming for the Leading Global Share in Digital Printing CTP Plates
Fujifilm provides printing, newspaper and publishing companies around the world with various printing materials and equipment, including plate-making films, proofing materials and pre-sensitized (PS) and computer-to-plate (CTP) plates for plate processing. Fujifilm is aiming to command the leading global market share for CTP plates, which are showing steady growth in demand worldwide. Amid the graphic arts industry's ongoing diversification in response to changing market needs, we will supply our products to on-demand printing, inkjet and other businesses, thereby making these products de-facto standards in the industry.
Flat Panel Display Materials
Main Products and Services
![[Photo]FUJITAC](pack/images/index_img_05.jpg)
- “FUJITAC” protective films for polarizers
- “WV films” for expanding viewing angles
- “Transer films” for manufacturing color filters
Business Overview
No. 1 Global Share in FPD-Use Protective Films and Optical Compensation Films
Fujifilm manufactures and sells films for polarizing plates used in LCD TVs, laptop PCs and monitors. Its FUJITAC films, which are essential for LCD panels, maintain approximately 80% of the world market share. Its WV films hold a 100% global market share. These products' unparalleled quality and our aggressive investments in this business are contributing to steady market development.
Recording Media
Main Products and Services
![[Photo]LTO Ultrium 4 Data Cartridge](pack/images/index_img_06.jpg)
- LTO Ultrium data cartridges
- Data cartridges for IBM 3592
Business Overview
Top Global Share in Mid-Range Data Storage Media Market
This business develops high-capacity, high-quality data storage media products widely used by data centers operated by large-scale organizations such as finance and research firms.
Office and Industry
Main Products and Services
![[Photo]Camera Phone Lens Units](pack/images/index_img_07.jpg)
- Camera phone lens units
- TV lens / CINE lens
- Electronic materials
- Inks for consumer-use inkjet printers
- Industrial inkjet printer heads
Business Overview
Expanding the Optical Device Business and Other New Growth Businesses
Fujifilm is strengthening its market position in line with increasingly higher camera phone lens functioning and pixel counts. For example, we command more than 60% of the global market share for lens units with 3.0 megapixel and higher pixel counts. At the same time, we are exerting efforts to expand our semiconductor materials business in addition to the consumer-use inkjet business, where demand continues to grow.
- Information Solutions(FUJIFILM Corporation)

Document Solutions
Main Products and Services
![[Photo]Document Solutions](pack/images/index_img_08.jpg)
- Office Products
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- Color / monochrome digital multifunction devices
- “DocuWorks” document handling software
- Office Printers
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- Color / monochrome laser printers
- Production Services
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- On-demand publishing systems
- Computer printing systems
- Global Services
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- Comprehensive document outsourcing service
- Document Solutions(Fuji Xerox)

Business Overview
- Targeting the No. 1 Market Share through the Supply of High-Value-Added Products
- Fuji Xerox supplies office-use digital color/monochrome multifunction devices. Since its launch of Japan's first plain-paper copy machines in 1962, Fuji Xerox has constantly provided new value to the market by advancing copy machines through the application of digital technologies and the incorporation of multiple functions. Boasting the top domestic market share in terms of the volume of color multifunction device shipments and copies made using its color devices, Fuji Xerox is targeting the top share in the entire color/monochrome device market. We are also expanding operations in the rapidly growing markets of the Asia-Pacific region, including China.
- Pursuing Compactness, High Performance, High Quality and Eco-Conscious Features
- Fuji Xerox is expanding sales of products, centered on color laser printers in the markets of Asia, as well as Europe and North America, where these products are supplied on an OEM basis. In addition, Fuji Xerox has won its tenth consecutive Energy Conservation Prize, being highly recognized for its efforts to reduce the environmental burden of its color multifunction devices in the office products business and color printers.
- Leading the Print-on-Demand Market with Our High-Speed, High-Quality Digital Printing Systems
- In the production services business, Fuji Xerox provides on-demand printing systems and printing workflow support services as well as continuous-feed and cut-sheet printers linked with core systems. Particularly notable is our top market share for color on-demand printing systems in Japan and the Asia-Pacific region. Pursuing new possibilities for digital printing, we meet customer needs for high-mix, low-volume printing through the use of variable printing systems that interface with databases.
- Providing Comprehensive Customer Support and Consultation by Leveraging Know-How and Experience
- Fuji Xerox is providing comprehensive outsourcing services, covering consulting and document management, to help customers solve their document-related issues.
Revenue
Breakdown of Group Business Revenue
Year Ended Mach 31, 2011
![[Imgase]Breakdown of Group Business Revenue](pack/images/index_img_09.gif)
Trend in Revenue by Business Segment
![[Image]Trend in Revenue by Business Segment](pack/images/index_img_10.gif)




