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Pursuit of High Quality

 

note: The article on this page is taken from Sustainability Report 2010.

Pursuing higher quality for products, operations, and management

In early days of our history, Fuji Photo Film, the predecessor of the Fujifilm Group, repeated trials and errors to develop photographic films and improve the manufacturing process by making use of its own technologies. As a result, the company succeeded in providing the market with photographic films comparable to those made overseas in terms of quality.

In recovering business after the end of the Second World War, the company adopted the statistical quality control approach from the United States ahead of others to provide the market with photographic films having the world’s top-level quality. It also conducted the total quality control (TQC) activity. In recognition of these efforts, the company received the Deming Prize in 1956, being appreciated for its comprehensive quality control activities which were conducted in line with the management philosophy and business environment.

Subsequently in the 1990s, our production department acquired the ISO 9001 certification and in 2003 we began introducing an integrated management system consist of quality, environment, occupational health and safety, and information security gradually to our sales and staff departments and also to our affiliates. We are aiming to be higher quality of the management style through an extending system to cover development, production, quality assurance, and marketing with each of our business divisions to improve operational process and outcome.

Responding to changes in the business environment and creating high-quality business and products (Fujifilm and its affiliates)

Since the latter half of the 1990s, FUJIFILM has been applying the base technologies that had accumulated in the fields of photographic sensitive materials and xerography to create new business in response to the progress of digitization. In developing new business and products, the company judges not only their quality achievement but their environmental performance and safety, legal compliance and customer’s requirement at each stage gate of the development process from planning to final product review (figure below). The company thus ensures high quality also in the fields of highly functional materials, (*1) optical devices and systems, (*2) and information systems and solutions, (*3) in addition to the fields of photographic films.

Also in the field of generic drugs, in which FUJIFILM began participating in April 2010, the company ensures the safety of its products to customers based on the recognition that the quality of pharmaceuticals could give great impact on human lives. Specifically, FUJIFILM manages the quality of raw materials, the manufacturing process and design, and products released in the market, applying its expertise in quality control systems.

*1 Field of highly functional materials: Flat panel displays, semiconductors, recording media, cosmetics and life science

*2 Field of optical devices and systems: medical life science-related devices

*3 Information systems and solutions: document solutions and digital imaging

Conceptual diagram showing FUJIFILM's “gates” for each process stage

FUJIFILM generally divides its process to develop new business and products into six stages. In each stage, hypothesis are formed and verified for uncertain factors to decrease the level of uncertainty, and at the end of the stage (“gate meeting”) the level of achievement is checked for each predefined target items to decide whether to proceed to the next stage. The company reviews its strategies based on the new challenges identified at each stage to develop new business and products that can competitively meet the needs of customers.

[image] Conceptual diagram showing FUJIFILM's “gates” for each process stage

Improving quality throughout the product lifecycles (Fuji Xerox and its affiliates)

Fuji Xerox adopts the “gates” approach to ensure the lifecycle quality of its products and services. Specifically, it sets the conditions to be met from the viewpoint of customers at each phase of its product provision process.

In the quality management activity to improve the quality of its operations, the company conducts “gates” to review customer satisfaction, and incorporates the results into the quality assurance policies and targets of the following year.

By continuing these activities, Fuji Xerox is improving its total quality assurance level.

[image] Fuji Xerox's quality assurance activity

Fuji Xerox's quality assurance activity

TOPIC

To develop ideal products that do not need maintenance or inspectionLong-life design

Fuji Xerox is committed to promoting long-life design to make it possible for customers to use its products consistently for the long term.

Copiers and printers are composed of a number of driving parts, and their friction accounts for a large percent of the causes of machine troubles.

[photo] Cross-section drawing of the marking unit

Cross-section drawing of the marking unit

In the life-long design of copiers and printers, materials for the parts are carefully selected based on the reviewed designs, and improvements are made to the parts including the marking (printing) unitthe “heart” of a copier and the paper feeding unit, to extend their functional lives and substantially reduce the frequency of technical issues.

Also, by decreasing the frequency of necessary machine maintenance through reducing the frictions of the driving parts, Fuji Xerox is minimizing the downtime during which customers cannot use their machines, and will continue to develop technologies to ensure high quality and longer lives for its products.

note: The article on this page is taken from Sustainability Report 2010.



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