The Fujifilm Group's Business and Technologies
The Fujifilm Group’s Technologies and Innovation
The Fujifilm Group, with its business origins in motion picture and photographic film, today runs wide ranging businesses utilizing the technologies based on advanced silverhalide photography. We are improving our fundamental technologies that are the base of our business and exclusive core technologies that differentiate us in terms of sustainable superiority. Combining those technologies, we are able to offer a diverse range of products and services.
We will continue to provide products and services that create new value for society enhancing and upgrading our technologies. This resolve is reflected in our corporate slogan: ”Value from Innovation.”
Technology Cultivated through Silver Halide Photography
Creating a New Growth Strategy
Demand for our main product, photographic film, dipped after peaking in 2000, we have restructured our business framework and revised our R&D approach to create new business that can take over from our photographic film business. The businesses were categorized into four quadrants according to the technologies and market, and the related technologies were thoroughly identified. We selected the key themes in our businesses through these processes.
Application of Exclusive Technologies
The Fujifilm Group’s Business Fields
1. Imaging Solutions
We develop and sell digital cameras, color paper for printing and printing equipment. We are further developing photography culture by offering new ideas on how to enjoy photos, including Instax and Photo Books. We offer lenses for various purposes, including surveillance camera lenses and satellite lenses.
2. Healthcare and Material Solutions
Our healthcare business covers three areas: prevention, diagnosis and treatment. In addition to advanced examination equipment that assists with early detection and medical IT that makes efficient use of diagnostic findings, we are working to develop cosmetic products and supplements aimed at prevention, pharmaceuticals for unmet medical needs and regenerative medicine, which is anticipated to bring new medical technology.
For material business, we are working to develop new materials and products that reduce environmental impact and contribute to the growth of a safe and comfortable society, through the application of advanced fundamental and core technologies for the polarizer protective films that are essential on LCD displays, as well as highperformance data storage media and social infrastructure inspection services for tunnels and bridges.
3. Document Solutions
We are in the document business, including both paper documents and electronic data. With our business copiers and multifunction machines and software that help to improve business efficiency, we offer a wide variety of solutions and services aimed at resolving environmental issues, conserving energy and resources, and implementing work style and productivity reforms.