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Stakeholder Communication 2013


Open Innovation Hub to create new value with stakeholders

[Photo]Comprising five zones (The photo shows the “Touch Zone”)

Comprising five zones (The photo shows the “Touch Zone”)

In January 2014, we opened the Open Innovation Hub (OI-HUB) to introduce the Fujifilm Group’s fundamental and core technologies and the materials, products and services developed with those technologies to business partners.

Starting out as a maker of photographic materials, the Fujifilm Group has developed diverse core technologies to create new products that help meet social challenges. In order to make further innovations, we believe that “co-creation” is essential to deepen communication with stakeholders. Recognizing this, we opened the OI-HUB to combine our technologies with stakeholders’ ideas and potential issues together to spark innovation. At the OI-HUB visitors can experience our products by seeing and touching them and appreciate our technologies to inspire discussion aimed at creating new values together.

Presentation meeting held on the theme of “sustainable green” in China

In December 2013, FUJIFILM (China) Investment Co., Ltd. (FFCN) gave a presentation on its business strategies with the theme of “sustainable green” to communicate to stakeholders in China the Fujifilm Group’s CSR and environmental protection principles. At the meeting the company also announced the publication of a book to celebrate the 15th anniversary of the greening activities held in Inner Mongolia jointly with the Fujifilm labor union.

The greening activities were launched in 1998 and FFCN and other affiliates in China began participating in 2006. Employees of these companies have planted trees in a desert area extending over more than 18,000 square meters. The book, which introduces the activities, is expected to help increase environmental awareness among the Chinese people.

[Photo]Presentation meeting held with many attendants

Presentation meeting held with many attendants

[Photo]Book published to commemorate the activities

Book published to commemorate the activities

Environmental report meeting held in Kanagawa

[Photo]Representatives of the four companies briefed participants on their environmental and disaster prevention activities, etc.

Representatives of the four companies briefed participants on their environmental and disaster prevention activities, etc.

The Fujifilm Group has been holding environmental report meetings to increase our information disclosure and make better understanding with local inhabitants. Fujifilm, Fuji Xerox, Fuji Xerox Manufacturing and Fujifilm Techno Products have been holding joint meetings in the Kaisei district of Kanagawa with this aim since 2012.

About 30 citizens participated in the second meeting held in June 2013, and listened to an explanation of the environmental activities conducted by the four companies. The meeting was well received by participants. We will continue holding similar meetings to increase communication with local communities.

Fuji Xerox China issued a sustainability report exclusive on CSR activities in China

[Photo]Left: 2012 edition, Right: recently published 2013 edition

Left: 2012 edition, Right: recently published 2013 edition

In April 2013, Fuji Xerox (China) issued its first sustainability report on the CSR activities that took place in China throughout the entire value chain. Specifically, the report introduces CSR activities in procurement, manufacturing, sales and recycling conducted by five Fuji Xerox subsidiaries in China*1 in order to communicate their sustainability-oriented business activities to more stakeholders.

The report covers activities such as ethical procurement, Employee Assistance Program, reducing environmental burden both at work and home, green office proposals, and the Integrated Recycling System.

*1 Sales company: Fuji Xerox Limited (China), Two manufacturing companies: Fuji Xerox of Shanghai Limited and Fuji Xerox of Shenzhen Ltd., Procurement company: Fuji Xerox China Procurement Service (Shenzhen) Ltd., and Recycling company: Fuji Xerox Eco-Manufacturing (Suzhou) Co., Ltd.

Note: The article on this page is taken from Sustainability Report 2014.

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