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Stakeholder Communication 2014


Note: The article on this page is taken from Sustainability Report 2015.

The Fujifilm Tokyo Service Station meets customer needs in both of before and after purchasing digital camera products.

[Photo]Consulting services by our special staff (free of charge), and delivering guidebooks made by the staff

Consulting services by our special staff (free of charge), and delivering guidebooks made by the staff

In response to the opinion of customers, “far from the station,” we moved the Fujifilm Tokyo Service Station operated in Ikebukuro to the second floor of the Fujifilm head office building located in Tokyo Midtown (Roppongi). On the first floor of the building is the FUJIFILM SQUARE, which comprises the Photo History Museum, a photo salon, and a “hands-on” space where visitors can experience the company’s latest products. We provide customers with a wide range of services at this facility.

In the relocated Tokyo Service Station, we provide customers with repair/ maintenance services, consulting services, seminars on how to use our products, and a rental service for camera bodies and lenses. More than 1,000 people visit the place each month. In particular the rental service is very popular as it provides customers with the opportunity to use high-end lenses on a trial basis, and some users who enjoyed the service have later purchased the lenses they tried. The Service Station is thus helping us find new customer needs and increase their satisfaction.

Fostering stakeholder communication in the United States

[Photo]The Open
Innovation Hub
opened in the U.S.A.

The Open Innovation Hub opened in the U.S.A.

[Photo]The Chicago
Technology Center
introducing innovative
products and

The Chicago Technology Center introducing innovative products and solutions

In January 2014, Fujifilm opened the Open Innovation Hub in its head office building in Tokyo, where visitors can gain hands-on experience for a range of products and research themes of the Fujifilm Group. We use this facility as an interactive communication forum to identify the various types of problems faced by our stakeholders and to understand their ideas for the application of our technologies to meet their needs. In April 2015 we opened a similar facility in Santa Clara, California, located in the center of Silicon Valley, which is beginning to function as a hub for creating new businesses and partnerships. In October 2014, FUJIFILM North America Corporation substantially refurbished its Chicago Technology Center located in Hanover Park, Illinois, where innovative products and solutions in the field of printing are presented to visitors to foster communications with customers.

“Opportunity for Dialogue” offered by President Nakajima to disseminate the G-up activity across the world

[Photo]FUJIFILM North America Corporation(America)

FUJIFILM North America Corporation (U.S.A.)

Fujifilm started the G-up activity in 2012 to clarify “what” should be undertaken by each department and individual staff members to resolve workplace issues with aim of reinforcing the frontline working skills. President Nakajima holds the Opportunity for Dialogue across the world in order to promote the G-up concept through explaining the background, aim, and his intention behind the activity face-to-face with employees, and also to listen to what the employees think about the President’s ideas. By 2014, nearly 50 sessions had been held in domestic and overseas business sites and affiliated companies with almost 5,000 attendants. The number of his visits to overseas subsidiaries alone reached 10, demonstrating the President’s eagerness for close communications with the company’s staff.

[Photo]FUJIFILM Europe GmbH(Germany)

FUJIFILM Europe GmbH (Germany)

[Photo]FUJIFILM do Brasil Ltda.(Brazil)

FUJIFILM do Brasil Ltda (Brazil)

[Photo]FUJIFILM Medical Systems U.S.A.,Inc.(America)

FUJIFILM Medical Systems U.S.A., Inc. (U.S.A.)

Environmental Communication Meeting to directly exchange opinions with local stakeholders

The Fujifilm Group holds Environmental Communication Meeting in different business sites in Japan to disclose information about our environmental conservation activities as a member of local community and also to receive comments from community members. In FY2014, Fujifilm Kyushu (FFQ) held its first Environmental Communication Meeting with the help of Kikuyomachi Town in Kumamoto Prefecture, where the company is located.

The meeting, divided into Parts 1 and 2, was attended by some 30 people, including local residents. Part 1 comprised an explanatory presentation and factory tour, and Part 2 was a discussion led by Dr. Ryota Shinohara, Honorary Professor, Prefectural University of Kumamoto as moderator, and with Dr. Daisuke Ueno, Associate Professor, Department of Environmental Sciences, Faculty of Agriculture, Saga University as chemical substance advisor. The meeting attendants included local junior high school students who actively submitted a number of questions.

Fujifilm Fujinomiya Factory held its regular Environmental Communication Meeting in February 2015 for the residents in Onakazato region in Fujinomiya City, Shizuoka Prefecture. The meeting welcomed 56 attendants, including the environmental officers of Shizuoka Prefecture and Fujinomiya City, as well as local community members and junior high school students. This resulted in more active discussions than usual. This meeting marked its 10th anniversary and our efforts are highly valued as one of few companies in the prefecture that continue such environmental communication in the local community. We plan to increase the opportunities for communication with local government bodies and other companies in the area to promote further interaction with the community from the environmental viewpoint.

The Fujifilm Group is planning to continue to hold Environmental Communication Meetings to exchange opinions with the local communities and further promote our environmental and safety activities.

[Photo]Wastewater treatment process explained in the Fujinomiya Factory

Wastewater treatment process explained in the Fujinomiya Factory

[Photo]Presenting the Fujifilm Group’s environmental efforts

Presenting the Fujifilm Group’s environmental efforts

[Photo]Factory tour in an environmental conservation facility

Factory tour in an environmental conservation facility

Fujifilm China issued its own Sustainability Report 2014, summarizing activities in China

[image]Fujifilm China Sustainability Report 2014

Fujifilm China Sustainability Report 2014

The social interest in CSR is increasing in China, therefore publishing information about Fujifilm Group’s efforts in solving social challenges in China is important in terms of both communication with customers and improvements of the corporate brand.

In response to this social trend, Fujifilm (China) Investment Co., Ltd. (FFCN) published its own Fujifilm China Sustainability Report 2014 for the first time in December 2014. The Report presents the article “Realizing Sustainable Growth Along with China” and a number of specific examples of nine group companies’ contribution in the sustainable development of society through providing a variety of values to every stakeholder in China, including FFCN.

Fujifilm China Sustainability Report 2014

Note: The article on this page is taken from Sustainability Report 2015.

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