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[Priority Issue 3] Enhance Value Chain Management from the Viewpoint of CSR: Outline of Activities in FY2016 “Biodiversity Conservation”


Note: The article on this page is taken from Sustainability Report 2017.

Biodiversity Conservation

[Image]FUJIFILM Kyushu The Grand Prix winner of the Kumamoto Ground Water Conservation Awards

Since its foundation, the Fujifilm Group has engaged in a wide range of environmental protection activities for the conservation and protection of biodiversity, based upon philosophy of “environmental consciousness and environmental protection are at the core of our corporate activities,“ as we have needed lots of water and clean air to produce photographic films. In June 2009, we clarified our guideline for group-wide efforts to biodiversity conservation and introduced the “Fujifilm Group Basic Concepts and Action Guidelines for Biodiversity Conservation” (hereafter, “Guidelines for Biodiversity”). In 2012, we reviewed our biodiversity approach under the four key elements of factories, products, social contribution, and communication, in order to implement biodiversity conservation activities linked with our businesses. Fujifilm and Fuji Xerox work on a number of biodiversity conservation activities related to their businesses respectively.

Fujifilm is engaged in development of products based on Design for Environment that have been implemented from the standpoint of biodiversity conservation. At the same time, we are engaged in continued regional collaboration activities, such as ground water conservation in Minami-Aso Village. FUJIFILM Kyushu's activities become the first Grand Prix winner of the Kumamoto Ground Water Conservation Awards. In FY2014, we participated in the Taskforce Committee for the Nagoya Protocol on Access and Benefit Sharing for Genetic Resources (ABS) led by the Ministry of Economy, Trade and Industry in Japan, and since then, have been working to obtain the latest information on Japan's measures under consideration and trends in overseas legislation and exchange opinions on them.

Fuji Xerox requires its suppliers of paper, which is an important product for the Company, to comply with laws and regulations and to prevent impact on local ecosystems and the lives of local citizens as a result of deforestation. Fuji Xerox is also promoting greater awareness toward biodiversity in its CSR procurement activities, showing the importance of environmental conservation in its guidelines for suppliers. Furthermore, Fuji Xerox is participating in the Japan Business Initiative for Biodiversity (JBIB), established in FY2008 to promote biodiversity protection activities in Japan and other countries.

History of Biodiversity Conservation Measures

[Image]History of Biodiversity Conservation Measures

Main activities for biodiversity conservation

Activities to conserve the water source at each factory
Participation in JBIB
Fuji Xerox participates in the Japan Business Initiative for Biodiversity (JBIB)
Overseas tree planting activities
  • Tree planting activities in the Horqin Desert of the Inner Mongolia Autonomous Region of China
  • Support in the restoration of Can Gio mangrove forests in Vietnam, that are approaching extinction as a result of the use of defoliants (started in 2017)
Training courses for Nature Conservation Educators by the Nature Conservation Society
Since FY2001, more than 400 employees in total have attended at the training courses including co-sponsored ones by Fuji Xerox.
Regional collaboration activities to preserve groundwater in Minami-Aso village. FUJIFILM Kyusyu has been participating in these activities since FY2010.
Cooperation with NPOs, etc.
  • Approved Specified Nonprofit Corporation Network for Coexistence with Nature, etc.: “Kikigaki-Koshien”
  • Charitable Trust Fujifilm Green Fund, etc.: “Watashi-no-Shizenkansatsuro Competition”
  • Green Cross Japan: Kankyo Nikki, “Midori-no-Komichi”
Support to the Monitoring Site 1000
We have been supporting to develop sensor cameras used in surveying mammals.
Support to the Biodiversity Action Award Japan
We have been providing digital camera for the prize winners as “Fujifilm Award” through the Japan Committee for UNDB (United Nations Decade on Biodiversity) that host the Award.

Future Prospects

We will continue our design for environment and various regional activities. In addition, we will construct reliable measures for the Nagoya Protocol in accordance with each country's laws and regulations, as well as in continued reinforcement in the control of paper suppliers.

Note: The article on this page is taken from Sustainability Report 2017.

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